The most significant benefit of any system is not just what data can be entered but the power of the information that can be extracted from the system. In ARchitect, you can create, save, and load reports on four objects: Interactions, Articles, Projects, and Email Performance. You can also create influencer briefing books that include article and interaction reports within them. Lastly, if you are an ARchitect site admin and would like to see usage reports on your users, there is a report for that as well.
In all cases except usage reports that are subject to site privileges, reports can be found in the same place: Click into the menu tab that you would like to report on and select Reports in the top right. You will then have a number of report types to choose from.